Kreider Services in Dixon, IL is a non-profit charitable organization providing direct care programs to persons with developmental disabilities. Their 60th Anniversary in is 2012. They asked us to redesign all of their logos, and create a billboard to announce their new image. Randy Ford designed the logo.
Randy also developed the concept for the logo presentation on the billboard: an image of a person soaring to graphically illustrate the tag line “People Reaching Their Fullest Potential.” The concept so well captured the new spirit of Kreider Services that they are using the concept for their annual report as well as the new main theme of their web site.



